A simple idea with a lot of character. JR Jones and Shelfie get a lot of love and new look.
JR Jones & Shelfie
Client
JR Jones & Shelfie
Category/s
- Branding
- Package Design
Playful & Modern.
JR Jones was in need of not only a new logo for the parent company but also a refreshed logo for their flagship product, Shelfie.
Big retail, means big redesign.
As the success of Shelfie continued there was a need for new packaging that would meet the standards of big retailers and appeal to larger consumer audience.
Topped off with a lovable set of icons.
